Infinite Reality is a metaverse innovation and entertainment company who is also the owner of two major esports brands. As a designer there, I was asked to work on some of the social media posts needed for those two teams as well as an occasional outside client or ad hoc request.
While there was room to play within the designs for social media, there were still brand guidelines that had to be followed for the two separate esports brands and other clients. Some posts were able to be more outside the box than others. It was important to make the messaging and design very clear on these posts as they would reach over 100K followers on Facebook, Twitter, and Instagram. I have included just a few examples of designed posts.
